Technical Privacy & Tracking Audit

Is Your Website's
Consent & Tracking
Actually Working?

Most businesses install a cookie banner and assume everything works.

We perform a technical audit of your consent, tracking and analytics implementation and show you exactly what needs fixing.

Consent Mode v2 GTM GA4 WordPress Shopify
technical-audit.json
Cookie bannerdetected
Tracking before choicereview needed
Consent updatecaptured
GTM trigger logicinconsistent

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Technologies We Review

Google Tag Manager
Google Analytics 4
Consent Mode v2
WordPress
Shopify
Cookie Consent Platforms
JavaScript
Google Ads
Meta Pixel
Custom Websites

The problem

A banner can look correct while the implementation is broken.

Consent and tracking setups often fail in the background. Tags may fire too early, Consent Mode signals may be missing, analytics may be duplicated, or users may have no clear way to change their choice.

PlainPrivacy focuses on the technical behavior your visitors, analytics tools and marketing platforms actually experience.

0common failure points checked
  • Tracking behavior before consent
  • Consent state changes
  • GTM trigger logic
  • GA4 event reliability
  • Cookie scan accuracy

Flagship offer

Technical Privacy & Tracking Audit

One focused audit covering the consent, tracking and analytics implementation issues that make a website difficult to trust and difficult to measure.

What you get

A clear technical report showing what works, what is broken, why it matters and what should be fixed first.

What it helps you improve

Cleaner implementation, better analytics confidence, more reliable consent signals and developer-friendly next steps.

Optional after the audit

Implementation support and monthly monitoring are available when you want help fixing issues or keeping the setup under control.

No public pricing. Every website is different. Audit scope depends on website complexity, number of domains, technologies and integrations. Request an audit and we will suggest the right scope.

What's included

Everything needed to understand your implementation.

01

Cookie Banner Review

We check whether the banner gives users a clear choice and whether that choice affects scripts correctly.

02

Consent Mode v2 Validation

We identify missing, late or inconsistent consent signals that can reduce measurement quality.

03

Google Tag Manager Review

We find hidden trigger problems that cause tags to fire from the wrong logic or at the wrong time.

04

Google Analytics Validation

We review whether core events, page views and conversions are reliable enough for business decisions.

05

Cookie Scan Review

We compare scanner output with real browser behavior so unknown or unexpected cookies are easier to investigate.

06

Tracking Implementation Review

We detect duplicate tracking, conflicting scripts and implementation drift across marketing tools.

07

WordPress & Shopify Review

We identify plugin, app, theme and embed behavior that can interfere with consent and tracking reliability.

08

Technical Privacy Implementation Review

We turn the findings into a practical priority list your team can use without unnecessary legal jargon.

How it works

From uncertainty to a clear fix list.

1

Website Review

We review your website, main consent flow and key pages where tracking matters.

2

Technical Analysis

We inspect cookies, scripts, tags, consent signals, analytics behavior and platform-specific issues.

3

Detailed Report

You receive evidence, priorities and plain-English explanations your team can act on.

4

Implementation Support

Optional support helps your developer, agency or internal team fix the highest-impact issues.

Common issues we find

Real technical problems, not abstract legal theory.

Before vs after

The audit turns uncertainty into technical clarity.

Before

Cookie banner installed, but no clear view of what fires, when it fires, or whether analytics data can be trusted.

  • Hidden tag behavior
  • Unclear consent signals
  • Unverified analytics events
  • No prioritized fix list

After

A structured technical report showing the exact implementation problems and the highest-priority fixes.

  • Evidence-based findings
  • Clear technical priorities
  • Developer-friendly recommendations
  • Optional support for fixes

Free lead magnet

Free GDPR & Website Privacy Checklist

Not sure if your website is following privacy best practices?

Download our free GDPR & Website Privacy Checklist used by businesses to identify common implementation issues.

✓ Privacy Policy✓ Cookie Banner✓ Reject Button✓ Consent Mode✓ Google Analytics✓ Cookie Policy✓ Cookie Withdrawal✓ Tracking Validation

After submitting, the checklist download will start automatically. You can also use the direct PDF link if your browser blocks the download.

GDPR & Website Privacy Checklist

Quick checks for website owners, agencies and marketing teams.

  • Privacy Policy
  • Cookie Banner
  • Reject Button
  • Consent Mode
  • Tracking Validation

Trust

Built for businesses that need clarity.

“The audit gave us a clear technical fix list instead of vague advice.”Marketing Agency Founder
“We finally understood why our consent and analytics setup was not reliable.”E-commerce Operator
“The recommendations were practical enough for our developer to implement quickly.”SaaS Team Lead

FAQ

Questions before requesting an audit.

Do you provide legal advice?

No. PlainPrivacy is not a law firm and does not provide legal advice. The work focuses on technical privacy, consent, tracking and analytics implementation.

Do you fix the issues?

The audit identifies and prioritizes the issues. Implementation support can be added if you want help applying fixes with your developer, agency or internal team.

Which platforms do you support?

We review WordPress, Shopify and custom websites, as well as GTM, GA4, Consent Mode v2, cookie consent platforms, Google Ads, Meta Pixel and JavaScript tracking.

How long does an audit take?

Timing depends on website complexity, number of domains, tracking stack and integrations. Most small website reviews can be scoped quickly after you submit the request.

Can agencies white-label your reports?

Yes. Agencies can request white-label or client-ready reporting options depending on the audit scope.

Can you review staging websites?

Yes, if access can be provided safely and the staging environment reflects the real implementation.

Request an audit

Let's find what's broken.

Request a technical website review and receive actionable recommendations to improve your consent, tracking and privacy implementation.

We'll review your request and get back to you within 1-2 business days.

Request Audit Request Audit